Black Is the New Green

We don't read USA Today as much as we might - too colorful, ink doesn't adhere to our hands - but a story on coal and Peabody Energy was full of interesting content and can be found on the web here. This popped out at us:

"There's a perception out there that coal is dirty, and we have to change that," he [Chairman and CEO Gregory Boyce] adds, noting that coal plants already have cut emissions of some pollutants and boosted efficiency to slash CO₂ discharges. "Black is the new green."

Now, we know what you're thinking, but read the whole article first, then think again and - er, share in comments, won't you?

Picture of Anthracite. Pretty, isn't it?